Cooperative advertising is used because consumers of infrequently purchased products are more ...

Author Question: Cooperative advertising is used because consumers of infrequently purchased products are more ... (Read 39 times)

Frost2351

Hero Member
Posts: 557

on: Jun 29, 2018

Cooperative advertising is used because consumers of infrequently purchased products are more responsive to manufacturer ads.
a. True
b. False
Indicate whether the statement is true or false

Question 2

Habituation occurs when a stimulus becomes more familiar to people.
a. True
b. False
Indicate whether the statement is true or false

jrpg123456

Sr. Member
Posts: 317

Reply #1 on: Jun 29, 2018

Answer to Question 1

False

Answer to Question 2

True

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