Advertising purchased on all network programs aired simultaneously so that all consumers viewing TV at this time will be exposed to the brand's advertising is called a roadblock.
a. True
b. False
Indicate whether the statement is true or false
Question 2
Clarence notices the Blue Angel seal on a box of laundry detergent. The Blue Angel seal _____.
a. means the product is made in the United States
b. means the product is endorsed by the Chamber of Commerce
c. represents a promise to consumers that a product carrying an environmental claim is in fact legitimate
d. is a sign of approval from the NAD
e. represents a promise that the company is an equal opportunity employer
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