[Answered] Starch Ad Readership, Bruzzone tests, and Burke day-after recall tests are techniques for measuring ...

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Author Question: Starch Ad Readership, Bruzzone tests, and Burke day-after recall tests are techniques for measuring ... (Read 97 times)

cherise1989

Hero Member
Posts: 555

on: Jun 29, 2018

Starch Ad Readership, Bruzzone tests, and Burke day-after recall tests are techniques for measuring _____.
a. recognition and emotions
b. recognition and recall
c. emotions and recall
d. emotions and responses
e. persuasion

Question 2

Attention has the same basic meaning for psychologists and advertisers.
a. True
b. False
Indicate whether the statement is true or false

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Dominic

Sr. Member
Posts: 328

Reply #1 on: Jun 29, 2018

Answer to Question 1

b

Answer to Question 2

True

cherise1989

Hero Member
Posts: 555

Reply #2 on: Jun 29, 2018

Correct answers!

Dominic

Sr. Member
Posts: 328

Reply #3 on: Jun 29, 2018

Great! Please up vote

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Author Question: Starch Ad Readership, Bruzzone tests, and Burke day-after recall tests are techniques for measuring ... (Read 97 times)

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