This topic contains a solution. Click here to go to the answer

Author Question: In a _____ advertising schedule, an equal or relatively equal amount of advertising dollars are ... (Read 473 times)

leo leo

  • Hero Member
  • *****
  • Posts: 566
In a _____ advertising schedule, an equal or relatively equal amount of advertising dollars are invested throughout the campaign.
 a. continuous
  b. pulsing
  c. plotted
  d. dated
  e. flighting

Question 2

What are the two main dimensions of the VALS framework?
 a. individuals' demographic characteristics and geographic location
  b. individuals' resources and need for achievement
  c. individuals' primary motivations and resources
  d. individuals' religious convictions and status orientation
  e. individuals' behavioral characteristics and resources



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

31809pancho

  • Sr. Member
  • ****
  • Posts: 317
Answer to Question 1

a

Answer to Question 2

c





 

Did you know?

Malaria was not eliminated in the United States until 1951. The term eliminated means that no new cases arise in a country for 3 years.

Did you know?

Serum cholesterol testing in adults is recommended every 1 to 5 years. People with diabetes and a family history of high cholesterol should be tested even more frequently.

Did you know?

Thyroid conditions cause a higher risk of fibromyalgia and chronic fatigue syndrome.

Did you know?

The types of cancer that alpha interferons are used to treat include hairy cell leukemia, melanoma, follicular non-Hodgkin's lymphoma, and AIDS-related Kaposi's sarcoma.

Did you know?

Fungal nail infections account for up to 30% of all skin infections. They affect 5% of the general population—mostly people over the age of 70.

For a complete list of videos, visit our video library