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Author Question: A manager at Kohl's discovers that Macy's has reduced the price of its children's Levi's from 31.99 ... (Read 33 times)

NguyenJ

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on: Jun 29, 2018
A manager at Kohl's discovers that Macy's has reduced the price of its children's Levi's from 31.99 to 24.99, according to an advertisement in the Sunday newspaper. She immediately phones her store and instructs the salesperson on duty to put a sign up next to their children's Levi's that reads, SALE: 24.99. This is an example of what pricing strategy?
 A) Secondary-market pricing
  B) Bait-pricing
  C) Reference pricing
  D) Random discounting
  E) Comparison discounting

Question 2

The White Sale that many department stores have every year a few weeks after Christmas is an example of
 A) secondary pricing.
  B) off-peak pricing.
  C) periodic discounting.
  D) random discounting.
  E) captive pricing.


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pami445

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Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

C


NguyenJ

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Reply #2 on: Jun 29, 2018
Thank you :)


pami445

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Reply #3 on: Jun 29, 2018
Happy to help you


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