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Author Question: TV commercials, newspaper and magazine ads, the tools which carry and deliver the image of a ... (Read 34 times)

bobypop

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  • Posts: 539
on: Jun 29, 2018
TV commercials, newspaper and magazine ads, the tools which carry and deliver the image of a marketed product or service, are known as its
 a. positioners.
  b. branding.
  c. identity.
  d. product luster.
  e. media tool kit.

Question 2

In segmenting a population a marketer can analyze which of the following factor supplied by a census tract
 a. Number in a house
  b. Age profiles
  c. Income clusters
  d. Psychographics
  e. All of the above


joshbk44

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  • Posts: 340
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

E


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