Infomercials were made possible by: a. the advent of video ...

[clippers!]

Infomercials were made possible by:
 a. the advent of video cameras in mobile marketing.
  b. increasingly gullible consumers.
  c. less expensive ad space on satellite and cable systems.
  d. relaxed network standards for television programs.

Question 2

What is the first step in implementing the objective-and-task approach?
 a. Identifying last year's sales
  b. Determining costs based on a build-up analysis
  c. Comparing expenditures against industry benchmarks
  d. Calculating a marginal analysis

[Ksh22]

Answer to Question 1

c

Answer to Question 2

b

[clippers!]

Gracias!

[frankwu0507]

Thanks for the timely response, appreciate it