This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is a difference between advertising specialties and business gifts? a. ... (Read 69 times)

vHAUNG6011

  • Hero Member
  • *****
  • Posts: 514
on: Jun 29, 2018
Which of the following is a difference between advertising specialties and business gifts?
 a. Specialties have the sponsor's logo on them, while business gifts do not.
  b. Specialties promote brand awareness, while business gifts promote close working relationships.
  c. Specialties are quite expensive, while business gifts are inexpensive.
  d. Specialties are given on a selective basis, while business gifts are distributed to all.

Question 2

Which system has identified 62 market segments based on zip codes and the personal characteristics of their residents, creating a well-known tool for geodemographic segmentation?
 a. Thorson and Moore's model
  b. PRIZM
  c. SIC Codes
  d. VALS


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Jmfn03

  • Sr. Member
  • ****
  • Posts: 323
Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

b


vHAUNG6011

  • Member
  • Posts: 514
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

bblaney

  • Member
  • Posts: 323
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

More than 2,500 barbiturates have been synthesized. At the height of their popularity, about 50 were marketed for human use.

Did you know?

The liver is the only organ that has the ability to regenerate itself after certain types of damage. As much as 25% of the liver can be removed, and it will still regenerate back to its original shape and size. However, the liver cannot regenerate after severe damage caused by alcohol.

Did you know?

Once thought to have neurofibromatosis, Joseph Merrick (also known as "the elephant man") is now, in retrospect, thought by clinical experts to have had Proteus syndrome. This endocrine disease causes continued and abnormal growth of the bones, muscles, skin, and so on and can become completely debilitating with severe deformities occurring anywhere on the body.

Did you know?

When Gabriel Fahrenheit invented the first mercury thermometer, he called "zero degrees" the lowest temperature he was able to attain with a mixture of ice and salt. For the upper point of his scale, he used 96°, which he measured as normal human body temperature (we know it to be 98.6° today because of more accurate thermometers).

Did you know?

In the United States, an estimated 50 million unnecessary antibiotics are prescribed for viral respiratory infections.

Difference between Asian (left) and African (right) elephant ears. Difference between Asian (left) and African (right) elephant ears.
That politics was always a rough business is shown in this cartoon, which shows Lincoln, assisted by That politics was always a rough business is shown in this cartoon, which shows Lincoln, assisted by
Difference between chromosomes, chromatids, and chromatins Difference between chromosomes, chromatids, and chromatins
Business Letter Format and Example. Business Letter Format and Example.
Resting Membrane Potential: Voltage Difference Resting Membrane Potential: Voltage Difference
An electron is accelerated from rest through a potential difference of 3750 V. It enters a ... An electron is accelerated from rest through a potential difference of 3750 V. It enters a ...
Video: Role of transport in a cell

For a complete list of videos, visit our video library