This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is a difference between advertising specialties and business gifts? a. ... (Read 53 times)

vHAUNG6011

  • Hero Member
  • *****
  • Posts: 514
on: Jun 29, 2018
Which of the following is a difference between advertising specialties and business gifts?
 a. Specialties have the sponsor's logo on them, while business gifts do not.
  b. Specialties promote brand awareness, while business gifts promote close working relationships.
  c. Specialties are quite expensive, while business gifts are inexpensive.
  d. Specialties are given on a selective basis, while business gifts are distributed to all.

Question 2

Which system has identified 62 market segments based on zip codes and the personal characteristics of their residents, creating a well-known tool for geodemographic segmentation?
 a. Thorson and Moore's model
  b. PRIZM
  c. SIC Codes
  d. VALS


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Jmfn03

  • Sr. Member
  • ****
  • Posts: 323
Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

b


vHAUNG6011

  • Member
  • Posts: 514
Reply 2 on: Jun 29, 2018
Wow, this really help

ghepp

  • Member
  • Posts: 361
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

The term pharmacology is derived from the Greek words pharmakon("claim, medicine, poison, or remedy") and logos ("study").

Did you know?

Disorders that may affect pharmacodynamics include genetic mutations, malnutrition, thyrotoxicosis, myasthenia gravis, Parkinson's disease, and certain forms of insulin-resistant diabetes mellitus.

Did you know?

The first documented use of surgical anesthesia in the United States was in Connecticut in 1844.

Did you know?

Throughout history, plants containing cardiac steroids have been used as heart drugs and as poisons (e.g., in arrows used in combat), emetics, and diuretics.

Did you know?

Certain rare plants containing cyanide include apricot pits and a type of potato called cassava. Fortunately, only chronic or massive ingestion of any of these plants can lead to serious poisoning.

The difference between a human and an ape. The difference between a human and an ape.
That politics was always a rough business is shown in this cartoon, which shows Lincoln, assisted by That politics was always a rough business is shown in this cartoon, which shows Lincoln, assisted by
The Economics of Money, Banking and Financial Markets, Business School Edition The Economics of Money, Banking and Financial Markets, Business School Edition
Business Vector Icon Business Vector Icon
International Business Management International Business Management
Business Mathematics, 15th Edition Business Mathematics, 15th Edition
Video: Ciliate conjugation Animation

For a complete list of videos, visit our video library