This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The sales-promotion techniques used within the trade market are: a. couponing, cash allowances, ... (Read 96 times)

jenna1

  • Hero Member
  • *****
  • Posts: 568
on: Jun 29, 2018
The sales-promotion techniques used within the trade market are:
 a. couponing, cash allowances, incentives, and slotting fees.
  b. incentives, allowances, training programs, and cooperative advertising.
  c. case allowances, sweepstakes, couponing, and training programs.
  d. slotting fees, Point-of-Purchase displays, consumer rebates, and merchandise allowances.

Question 2

Which segment specifically offers marketers an important opportunity to build future business by luring first-time buyers?
 a. switchers
  b. brand-freaks
  c. lead users
  d. emergent consumers


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

mochi09

  • Sr. Member
  • ****
  • Posts: 335
Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

d


jenna1

  • Hero Member
  • *****
  • Posts: 568
Reply #2 on: Jun 29, 2018
Thank you :)


mochi09

  • Sr. Member
  • ****
  • Posts: 335
Reply #3 on: Jun 29, 2018
Happy to help you


« previous next »
 

Did you know?

Elderly adults are living longer, and causes of death are shifting. At the same time, autopsy rates are at or near their lowest in history.

Did you know?

Increased intake of vitamin D has been shown to reduce fractures up to 25% in older people.

Did you know?

The word drug comes from the Dutch word droog (meaning "dry"). For centuries, most drugs came from dried plants, hence the name.

Did you know?

Drugs are in development that may cure asthma and hay fever once and for all. They target leukotrienes, which are known to cause tightening of the air passages in the lungs and increase mucus productions in nasal passages.

Did you know?

Chronic marijuana use can damage the white blood cells and reduce the immune system's ability to respond to disease by as much as 40%. Without a strong immune system, the body is vulnerable to all kinds of degenerative and infectious diseases.

Positioning and Draping Techniques Positioning and Draping Techniques
New Yorkers flee from the dust caused by the collapse of the twin towers of the World Trade Center f New Yorkers flee from the dust caused by the collapse of the twin towers of the World Trade Center f
All of the homes in this new neighborhood of Brentwood, California, are for sale, evidence of the co All of the homes in this new neighborhood of Brentwood, California, are for sale, evidence of the co
Performing Transmission-Based Precaution: Isolation Techniques Performing Transmission-Based Precaution: Isolation Techniques
Fascial stretching techniques. (A) Cross-hand dual direction stretch. (B) Pin and stretch with the ... Fascial stretching techniques. (A) Cross-hand dual direction stretch. (B) Pin and stretch with the ...
Finishing techniques to entire leg. Start with basic effleurage from ankle to hip. Redrape the leg. ... Finishing techniques to entire leg. Start with basic effleurage from ankle to hip. Redrape the leg. ...
Video: Language Areas Animation

For a complete list of videos, visit our video library