Author Question: _______________ refers to the study of successful marketing practices in other services for insights ... (Read 30 times)

BrownTown3

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_______________ refers to the study of successful marketing practices in other services for insights and solutions to a marketing problem.
 Fill in the blank(s) with correct word

Question 2

Advertising and brand placement within video games is called advergaming.
 a. True
  b. False
 Indicate whether the statement is true or false



AngeliqueG

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Answer to Question 1

Benchmarking

Answer to Question 2

True



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