____________ refers to the array of people with differing ages, gender, socioeconomic backgrounds, knowledge or experience, ethnicity, and other characteristics who patronize a service organization.
Fill in the blank(s) with correct word
Question 2
Media research shows that there are 48,500,000 households watching TV during the time that the quasi-news
show, Celebrity Newsertainment, is broadcast. The program attracts a total of 8,730,000 viewers. This means that the share of audience measure for the program is a(n) share.
a. 62
b. 5.5
c. 18
d. 39.9
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