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Author Question: The Pure Food and Drug Act had only a minimal effect on advertising because it did not restrict ... (Read 87 times)

renzo156

  • Hero Member
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  • Posts: 526
on: Jun 29, 2018
The Pure Food and Drug Act had only a minimal effect on advertising because it did not restrict advertisers' claims.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

A retailer decides to use newspaper ads to promote its line of men's and women's swimwear. In the media planning
  process, the retailer has chosen a(n):
 a. interactive media.
  b. media class.
  c. media vehicle.
  d. media mix.


catron30

  • Sr. Member
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  • Posts: 297
Reply #1 on: Jun 29, 2018
Answer to Question 1

True

Answer to Question 2

b


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