This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A vividness strategy is an advertising approach that attempts to tangibilize the intangible. ... (Read 64 times)

theo

  • Hero Member
  • *****
  • Posts: 698
on: Jun 29, 2018
A vividness strategy is an advertising approach that attempts to tangibilize the intangible.
 
 Indicate whether the statement is true or false

Question 2

The most important function in the first few seconds of a television commercial is to:
 a. stress the audiothen the viewer will follow up with the visual.
  b. get the name outso the viewer can establish recall at the outset.
  c. establish the benefitotherwise the viewer will quickly lose interest.
  d. get attentiongrab the viewer immediately or the spot will probably fail.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ecox1012

  • Sr. Member
  • ****
  • Posts: 344
Reply #1 on: Jun 29, 2018
Answer to Question 1

T

Answer to Question 2

d


theo

  • Member
  • Posts: 698
Reply 2 on: Jun 29, 2018
Gracias!

lkanara2

  • Member
  • Posts: 329
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

Thyroid conditions cause a higher risk of fibromyalgia and chronic fatigue syndrome.

Did you know?

A good example of polar molecules can be understood when trying to make a cake. If water and oil are required, they will not mix together. If you put them into a measuring cup, the oil will rise to the top while the water remains on the bottom.

Did you know?

Barbituric acid, the base material of barbiturates, was first synthesized in 1863 by Adolph von Bayer. His company later went on to synthesize aspirin for the first time, and Bayer aspirin is still a popular brand today.

Did you know?

Certain chemicals, after ingestion, can be converted by the body into cyanide. Most of these chemicals have been removed from the market, but some old nail polish remover, solvents, and plastics manufacturing solutions can contain these substances.

Did you know?

About 60% of newborn infants in the United States are jaundiced; that is, they look yellow. Kernicterus is a form of brain damage caused by excessive jaundice. When babies begin to be affected by excessive jaundice and begin to have brain damage, they become excessively lethargic.

Using concept maps as a learning strategy Using concept maps as a learning strategy
Jane Goodall pioneered the modern approach to studying primates in the wild, involving close-up obse Jane Goodall pioneered the modern approach to studying primates in the wild, involving close-up obse
Primatologist Volker Sommer and his colleagues showed that langur infanticide had adaptive value and Primatologist Volker Sommer and his colleagues showed that langur infanticide had adaptive value and
Child Development: A Topical Approach Child Development: A Topical Approach
A bulldozer attempts to drag a log weighing 500 N along the rough horizontal ground. The cable ... A bulldozer attempts to drag a log weighing 500 N along the rough horizontal ground. The cable ...
A basic strategy for producing a knockout mouse A basic strategy for producing a knockout mouse
Video: Glycolysis Animation

For a complete list of videos, visit our video library