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Author Question: Trade resellers of consumer products and services are the most prominent users of advertising and ... (Read 14 times)

jeatrice

  • Hero Member
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  • Posts: 543
on: Jun 29, 2018
Trade resellers of consumer products and services are the most prominent users of advertising and promotion.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

When compared to physical goods, services tend to be higher in
 a. experience characteristics.
  b. credence characteristics.
  c. search characteristics.
  d. both experience and credence characteristics.
  e. all of these.


eliasc0401

  • Sr. Member
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  • Posts: 338
Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

d


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