Author Question: Service providers that use a yield management strategy a. attempt to increase the number of people ... (Read 77 times)

amal · **on:** Jun 29, 2018

Service providers that use a yield management strategy
a. attempt to increase the number of people using the service while charging the maximum price possible.
b. attempt to control the costs of producing and delivering the service.
c. recognize that it is a difficult strategy to implement because of the inherent tradeoff between demand and price.
d. All of these are true.
e. None of these is true.

Question 2

Which of the following types of financial ratios measures the ability of the franchise organization to turn sales into profits?
a. activity
b. market
c. profitability
d. coverage/leverage

olivia_paige29 · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

d

Answer to Question 2

c
There are five major categories of financial ratios: liquidity, profitability, activity, coverage or leverage, and market. Profitability ratios measure the ability of the franchise organization to turn sales into profits and to generate profit from assets.