Author Question: Feel-good ads sometimes focus on certain aspects of a product in order to get consumers not to think ... (Read 104 times)

MGLQZ · **on:** Jun 29, 2018

Feel-good ads sometimes focus on certain aspects of a product in order to get consumers not to think about some negative things related to it.
a. True
b. False
Indicate whether the statement is true or false

Question 2

Brand equity occurs over a short period of time.
a. True
b. False
Indicate whether the statement is true or false