Even if consumers are exposed to information about a product, there must first be ____ in order for it to have an effect.
a. exposure
b. perception
c. ability
d. opportunity
e. a psychological core
Question 2
Kimberly is very motivated to choose a good location for her hiking trip during her Spring Break vacation. Before Kimberly decides on how to go on her hiking trip, she must first make sure she has ____ information.
a. perception of
b. attention to
c. a good attitude toward
d. exposure to
e. psychological insight toward
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