« previous next »

Author Question: Sales and market share were expected to increase by 30 percent. They actually increased by only 10 ... (Read 98 times)

jlmhmf

  • Hero Member
  • *****
  • Posts: 552
on: Jun 29, 2018
Sales and market share were expected to increase by 30 percent. They actually increased by only 10 percent. This is an opportunity to do which of the following?
 a. reassess the corporate strategy c. reassess the realism of corporate objectives
  b. reassess the corporate budget d. None of the above.

Question 2

Periodic sales reports were not generated, which caused a dip in sales and market share. This is an opportunity to do which of the following?
 a. reassess the corporate strategy c. reassess the coordination of corporate mix elements
  b. reassess the corporate tactic d. None of the above.


heinisk01

  • Sr. Member
  • ****
  • Posts: 329
Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Sales and market share are corporate objectives.

Answer to Question 2

C
The failure may not be the fault of the marketing department, but its occurrence does affect the marketing department and its objectives.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Certain chemicals, after ingestion, can be converted by the body into cyanide. Most of these chemicals have been removed from the market, but some old nail polish remover, solvents, and plastics manufacturing solutions can contain these substances.

Did you know?

Famous people who died from poisoning or drug overdose include, Adolf Hitler, Socrates, Juan Ponce de Leon, Marilyn Monroe, Judy Garland, and John Belushi.

Did you know?

Less than one of every three adults with high LDL cholesterol has the condition under control. Only 48.1% with the condition are being treated for it.

Did you know?

Drug abusers experience the following scenario: The pleasure given by their drug (or drugs) of choice is so strong that it is difficult to eradicate even after years of staying away from the substances involved. Certain triggers may cause a drug abuser to relapse. Research shows that long-term drug abuse results in significant changes in brain function that persist long after an individual stops using drugs. It is most important to realize that the same is true of not just illegal substances but alcohol and tobacco as well.

Did you know?

Drying your hands with a paper towel will reduce the bacterial count on your hands by 45–60%.

The proportion of obese and extremely obese adults in the United States has increased over the past The proportion of obese and extremely obese adults in the United States has increased over the past
Changes in Synaptic Density From Birth to Age 2 Synaptic connections increase throughout the first Changes in Synaptic Density From Birth to Age 2 Synaptic connections increase throughout the first
A rapidly vibrating needle at idle that becomes steady as engine speed is increased indicates worn ... A rapidly vibrating needle at idle that becomes steady as engine speed is increased indicates worn ...
How to solve any percent change problem How to solve any percent change problem
Increase in Obesity among U.S. Children and Adolescents Increase in Obesity among U.S. Children and Adolescents
Effect of an Increase in gA,2 on Productivity and Output Effect of an Increase in gA,2 on Productivity and Output
Video: Lipid digestion - mouth, stomach and small intestine

For a complete list of videos, visit our video library