This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following budgeting methods is quite arbitrary and is based on the notion that a good ... (Read 29 times)

deesands

  • Hero Member
  • *****
  • Posts: 514
on: Jun 29, 2018
Which of the following budgeting methods is quite arbitrary and is based on the notion that a good marketing communications budget is as much as the firm can afford to spend?
 a. all you can spend c. all you can account for
  b. all you can afford d. None of the above.

Question 2

Which of the following budgeting methods is based on a precise account of how much money is needed to build a marketing communications campaign that will meet certain communications, marketing, and/or corporate objectives?
 a. objective strategy c. objective tactic
  b. objective task d. All of the above.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

adf223

  • Sr. Member
  • ****
  • Posts: 304
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Definition of all-you-can-afford method

Answer to Question 2

B
Definition of objective-task method


deesands

  • Member
  • Posts: 514
Reply 2 on: Jun 29, 2018
Excellent

EAN94

  • Member
  • Posts: 307
Reply 3 on: Yesterday
Wow, this really help

« previous next »
 

Did you know?

Historic treatments for rheumatoid arthritis have included gold salts, acupuncture, a diet consisting of apples or rhubarb, nutmeg, nettles, bee venom, bracelets made of copper, prayer, rest, tooth extractions, fasting, honey, vitamins, insulin, snow collected on Christmas, magnets, and electric convulsion therapy.

Did you know?

Recent studies have shown that the number of medication errors increases in relation to the number of orders that are verified per pharmacist, per work shift.

Did you know?

Egg cells are about the size of a grain of sand. They are formed inside of a female's ovaries before she is even born.

Did you know?

Addicts to opiates often avoid treatment because they are afraid of withdrawal. Though unpleasant, with proper management, withdrawal is rarely fatal and passes relatively quickly.

Did you know?

Blood in the urine can be a sign of a kidney stone, glomerulonephritis, or other kidney problems.

Prevention programs for school based violence Prevention programs for school based violence
Various methods for palpation of breast Various methods for palpation of breast
Kneeling on one knee to keep good alignment when massaging the arms and hands. Kneeling on one knee to keep good alignment when massaging the arms and hands.
Absorption Methods in the Intestine Absorption Methods in the Intestine
Potatoes are a good source of complex carbohydrates Potatoes are a good source of complex carbohydrates
Birth Control Methods and Abortion Birth Control Methods and Abortion
Video: Uterine (menstrual) cycle - phases

For a complete list of videos, visit our video library