« previous next »

Author Question: The informative strategy requires all of the following tactics except a. advertising c. public ... (Read 78 times)

chandani

  • Hero Member
  • *****
  • Posts: 541
on: Jun 29, 2018
The informative strategy requires all of the following tactics except
 a. advertising c. public relations
  b. reseller promotion d. direct marketing

Question 2

Cars, music, fashion, and other high-ticket items generally are considered _____ products.
 a. affective c. low-risk
  b. self-satisfaction d. high-risk


gcook

  • Sr. Member
  • ****
  • Posts: 343
Reply #1 on: Jun 29, 2018
Answer to Question 1

D
Direct marketing applies to either habit-formation or self-satisfaction strategies.

Answer to Question 2

D
High-risk products require a significant amount of consideration before purchase.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Vaccines cause herd immunity. If the majority of people in a community have been vaccinated against a disease, an unvaccinated person is less likely to get the disease since others are less likely to become sick from it and spread the disease.

Did you know?

To maintain good kidney function, you should drink at least 3 quarts of water daily. Water dilutes urine and helps prevent concentrations of salts and minerals that can lead to kidney stone formation. Chronic dehydration is a major contributor to the development of kidney stones.

Did you know?

According to the National Institute of Environmental Health Sciences, lung disease is the third leading killer in the United States, responsible for one in seven deaths. It is the leading cause of death among infants under the age of one year.

Did you know?

All adverse reactions are commonly charted in red ink in the patient's record and usually are noted on the front of the chart. Failure to follow correct documentation procedures may result in malpractice lawsuits.

Did you know?

Adolescents often feel clumsy during puberty because during this time of development, their hands and feet grow faster than their arms and legs do. The body is therefore out of proportion. One out of five adolescents actually experiences growing pains during this period.

At breakfast, a middle-class husband sits absorbed in the newspaper and the public affairs of the da At breakfast, a middle-class husband sits absorbed in the newspaper and the public affairs of the da
Comparison of Principles of Abstinence-Only and Comprehensive Sex Education in the Public School Sys Comparison of Principles of Abstinence-Only and Comprehensive Sex Education in the Public School Sys
The puppet, created for the Tbilisi Marionette Theatre, is controlled by forces hidden from public ... The puppet, created for the Tbilisi Marionette Theatre, is controlled by forces hidden from public ...
In this 1921 photo of a one-room schoolhouse in Marey, West Virginia, you can see how public ... In this 1921 photo of a one-room schoolhouse in Marey, West Virginia, you can see how public ...
Alcohol and Advertising Advertising for alcoholic beverages is pervasive and persuasive Alcohol and Advertising Advertising for alcoholic beverages is pervasive and persuasive
Public Speaking Guidebook Public Speaking Guidebook
Video: Inflammatory response Animation

For a complete list of videos, visit our video library