Author Question: Which of the following is a reactive approach that may lead to problems if sales volumes never rise ... (Read 22 times)

vHAUNG6011 · **on:** Jun 29, 2018

Which of the following is a reactive approach that may lead to problems if sales volumes never rise to sufficient levels to produce a satisfactory return?
a. Market pricing
b. Penetration pricing
c. Multiple-product pricing
d. Isolation pricing

Question 2

What is the first stage of the total quality management process?
a. benchmarking stage
b. continuous quality improvement stage
c. initial quality improvement stage
d. commitment and exploration stage