This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is not used as a measurement of magazines? a. cost per thousand c. reach b. ... (Read 60 times)

Beheh

  • Hero Member
  • *****
  • Posts: 520
on: Jun 29, 2018
Which of the following is not used as a measurement of magazines?
 a. cost per thousand c. reach
  b. cost per focus d. gross rating point

Question 2

A weather news service either reaches its audience quickly or rapidly loses its value. Which of the following characteristics of a service does this illustrate?
 a. Market transparency
  b. Intangibility
  c. Perishability
  d. Heterogeneity


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

allisonblackmore

  • Sr. Member
  • ****
  • Posts: 330
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Cost per rating point is the fourth type of measurement used for magazines.

Answer to Question 2

C


Beheh

  • Member
  • Posts: 520
Reply 2 on: Jun 29, 2018
Gracias!

tranoy

  • Member
  • Posts: 344
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

All patients with hyperparathyroidism will develop osteoporosis. The parathyroid glands maintain blood calcium within the normal range. All patients with this disease will continue to lose calcium from their bones every day, and there is no way to prevent the development of osteoporosis as a result.

Did you know?

The FDA recognizes 118 routes of administration.

Did you know?

Malaria was not eliminated in the United States until 1951. The term eliminated means that no new cases arise in a country for 3 years.

Did you know?

Thyroid conditions cause a higher risk of fibromyalgia and chronic fatigue syndrome.

Did you know?

About 60% of newborn infants in the United States are jaundiced; that is, they look yellow. Kernicterus is a form of brain damage caused by excessive jaundice. When babies begin to be affected by excessive jaundice and begin to have brain damage, they become excessively lethargic.

Advantages and disadvantages of select temperature measurement sites Advantages and disadvantages of select temperature measurement sites
Mogao Caves (Caves of a Thousand Buddhas) Dunhuang, China. Mogao Caves (Caves of a Thousand Buddhas) Dunhuang, China.
Isaac Julien, Ten Thousand Waves. Isaac Julien, Ten Thousand Waves.
Humidity Measurement and Gas Flowrate Experiment Humidity Measurement and Gas Flowrate Experiment
Knead lower leg muscles by bending the knee until the foot is flat on the supporting surface. Reach ... Knead lower leg muscles by bending the knee until the foot is flat on the supporting surface. Reach ...
A company that makes cell phones has the following cost structure. They have fixed costs of ... A company that makes cell phones has the following cost structure. They have fixed costs of ...
Video: Primary and secondary response to infection

For a complete list of videos, visit our video library