Kelsea is an interviewer and incorrectly entered respondents' ...

[jenna1]

Kelsea is an interviewer and incorrectly entered respondents' choices on ten surveys. This type of error is called _____.
 a. nonrespondent error
  b. respondent error
  c. random error
  d. editing error

Question 2

At which level are objectives selected as a direct function of the following strategies: informative, thinker, habit formation, and self-satisfaction?
 a. executive c. marketing
  b. corporate d. marketing communications

[shoemake]

Answer to Question 1

A

Answer to Question 2

D
The four marketing communications strategies are means to accomplish marketing-level strategies, which in turn advance corporate-level decisions.

[jenna1]

Excellent

[nothere]

YES! Correct, THANKS for helping me on my review