This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A researcher is conducting a study on attitudes toward and the prevalence of drinking and driving ... (Read 105 times)

debasdf

  • Hero Member
  • *****
  • Posts: 570
on: Jun 29, 2018
A researcher is conducting a study on attitudes toward and the prevalence of drinking and driving among teens and young adults and is concerned that respondents will be reluctant to answer honestly. Discuss how the researcher can ask questions that will more likely lead to honest answers among respondents.

Question 2

What is the general notion of Don Schultz' definition of IMC?


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

hanadaa

  • Sr. Member
  • ****
  • Posts: 339
Reply #1 on: Jun 29, 2018
Answer to Question 1

The researcher could use a counterbiasing statement, which an introductory statement or preamble to a potentially embarrassing question that reduces a respondent's reluctance to answer by suggesting that certain behavior is not unusual.

Answer to Question 2

IMC is a concept that recognizes the added value in a program that integrates a variety of strategic disciplines and combines these disciplines to provide clarity, consistency, and maximum communication impact.


debasdf

  • Member
  • Posts: 570
Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

LegendaryAnswers

  • Member
  • Posts: 341
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

Many medications that are used to treat infertility are injected subcutaneously. This is easy to do using the anterior abdomen as the site of injection but avoiding the area directly around the belly button.

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

Asthma-like symptoms were first recorded about 3,500 years ago in Egypt. The first manuscript specifically written about asthma was in the year 1190, describing a condition characterized by sudden breathlessness. The treatments listed in this manuscript include chicken soup, herbs, and sexual abstinence.

Did you know?

People with alcoholism are at a much greater risk of malnutrition than are other people and usually exhibit low levels of most vitamins (especially folic acid). This is because alcohol often takes the place of 50% of their daily intake of calories, with little nutritional value contained in it.

Did you know?

Methicillin-resistant Staphylococcus aureus or MRSA was discovered in 1961 in the United Kingdom. It if often referred to as a superbug. MRSA infections cause more deaths in the United States every year than AIDS.

Methicilli ...
Examples of Scenarios Involving Nonmoral, Impersonal Moral, and Personal Moral Judgments from the St Examples of Scenarios Involving Nonmoral, Impersonal Moral, and Personal Moral Judgments from the St
Model of a longitudinal study in which 983 students were surveyed in 1984 and then again in 1985, 19 Model of a longitudinal study in which 983 students were surveyed in 1984 and then again in 1985, 19
Major Findings of the High Scope Preschool Study High Scope participants showed better academic per Major Findings of the High Scope Preschool Study High Scope participants showed better academic per
Study egocentrism in children Study egocentrism in children
Results of a genome-wide association study (GWAS) to detect SNPs Results of a genome-wide association study (GWAS) to detect SNPs
Prevalence rates of obesity in the United States, 2014 Prevalence rates of obesity in the United States, 2014
Video: Mechanisms of capillary exchange (transcytosis & bulk flow)

For a complete list of videos, visit our video library