« previous next »

Author Question: Which of the following is not true about contact management? a. It is a strategic decision. c. It is ... (Read 45 times)

chads108

  • Hero Member
  • *****
  • Posts: 507
on: Jun 29, 2018
Which of the following is not true about contact management?
 a. It is a strategic decision. c. It is an important decision.
  b. It is a tactical decision. d. It is an element of the IMC.

Question 2

Globalization reflects the spread of free-market capitalism.
 
 Indicate whether the statement is true or false


perkiness

  • Sr. Member
  • ****
  • Posts: 348
Reply #1 on: Jun 29, 2018
Answer to Question 1

A
Contact management is strictly a tactical decision, as it is made in the context of each element of the marketing communications mix.

Answer to Question 2

T


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

The first monoclonal antibodies were made exclusively from mouse cells. Some are now fully human, which means they are likely to be safer and may be more effective than older monoclonal antibodies.

Did you know?

If you use artificial sweeteners, such as cyclamates, your eyes may be more sensitive to light. Other factors that will make your eyes more sensitive to light include use of antibiotics, oral contraceptives, hypertension medications, diuretics, and antidiabetic medications.

Did you know?

Your skin wrinkles if you stay in the bathtub a long time because the outermost layer of skin (which consists of dead keratin) swells when it absorbs water. It is tightly attached to the skin below it, so it compensates for the increased area by wrinkling. This happens to the hands and feet because they have the thickest layer of dead keratin cells.

Did you know?

The eye muscles are the most active muscles in the whole body. The external muscles that move the eyes are the strongest muscles in the human body for the job they have to do. They are 100 times more powerful than they need to be.

Did you know?

It is believed that humans initially contracted crabs from gorillas about 3 million years ago from either sleeping in gorilla nests or eating the apes.

Care must be taken in handling bodily fluids to prevent the transfer of infectious agents through co Care must be taken in handling bodily fluids to prevent the transfer of infectious agents through co
Using the fingertips of one hand, make contact with an area on the back with high fascial ... Using the fingertips of one hand, make contact with an area on the back with high fascial ...
Contact dermatitis Contact dermatitis
Project Management: Achieving Competitive Advantage, 5th Edition Project Management: Achieving Competitive Advantage, 5th Edition
Introduction to Management Science, 13th Edition Introduction to Management Science, 13th Edition
International Business Management International Business Management
Video: Neural regulation of blood pressure - baroreceptor and chemoreceptor reflexes

For a complete list of videos, visit our video library