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Author Question: When a customer is selecting a flight at Southwest Airlines website by clicking on a circular icon ... (Read 157 times)

student77

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on: Jun 29, 2018
When a customer is selecting a flight at Southwest Airlines website by clicking on a circular icon next to the flight of her choice, this is called a(n) ______.
 Fill in the blank(s) with correct word

Question 2

Schultz and colleagues' concept of segmentation limits the process to which of the following criterion?
 a. demographic c. product criteria
  b. psychographics d. brand use


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LegendaryAnswers

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Reply #1 on: Jun 29, 2018
Answer to Question 1

radio button

Answer to Question 2

D
Schultz and colleagues' segmentation categories are loyal users, competitive users, and swing users, all of which are based on brand use.


student77

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

upturnedfurball

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Reply 3 on: Yesterday
Gracias!

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