Author Question: When a respondent is asked: How often do you travel on business in a six-month period? and is asked ... (Read 99 times)

yoooooman · **on:** Jun 29, 2018

When a respondent is asked: How often do you travel on business in a six-month period? and is asked to indicate her answer by circling one of the following: never, rarely, sometimes, often, very often, this is an example of a _____ scale.
a. semantic differential
b. Likert
c. category
d. constant-sum

Question 2

Ethnocentrism is the belief that all cultures are equally important.

Indicate whether the statement is true or false