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Author Question: A Thurstone scale is widely used in business research because of its simplicity. Indicate whether ... (Read 47 times)

vinney12

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on: Jun 29, 2018
A Thurstone scale is widely used in business research because of its simplicity.
 
 Indicate whether the statement is true or false

Question 2

Policymakers will be sufficiently responsive in setting international trade policy objectives that increase opportunities for firms and choices for consumers when _____.
 a. the voices of retailers, consumers, wholesalers, and manufacturers are heard
  b. all nations adopt the IMF treaty
  c. the WTO imposes sanctions on nonresponsive countries
  d. a performance plan is developed to adhere to customer feedback


al

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Reply #1 on: Jun 29, 2018
Answer to Question 1

F
Its current popularity is low because the construction of a Thurstone scale is fairly complex process that requires two stages, making it time-consuming and costly.

Answer to Question 2

A


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