Author Question: What are the opportunities that international marketing provides?[br][br][b][color=red]Question ... (Read 86 times)

rl · **on:** Jun 29, 2018

What are the opportunities that international marketing provides?

Question 2

All of the following are important aspects of the business research process EXCEPT _____.
a. gathering information
b. idea and theory development
c. analyzing data
d. making results publicly available

braelync · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

The growth of global business activities offers increased opportunities.Firms that heavily depend on long production runs can expand their activities far beyond their domestic markets and benefit from reaching many more customers. Market saturation can be avoided by lengthening or rejuvenating product life cycles in other countries. Production sites once were inflexible, but now plants can be shifted from one country to another, and suppliers can be found on every continent. Cooperative agreements can be formed that enable all parties to bring their major strengths to the table and emerge with better products, services, and ideas than they could produce on their own.

Answer to Question 2

D