Author Question: Often the companies themselves are responsible for creating a bad reputation for sales promotion. ... (Read 103 times)

jCorn1234 · **on:** Jun 29, 2018

Often the companies themselves are responsible for creating a bad reputation for sales promotion. Sales promotions aimed at ___________________ _ markets over time have been questionable.
Fill in the blank(s) with correct word

Question 2

There are a lot of biker gangs in Michael's neighborhood. These gangs do not follow community rules, drive their motorbikes at reckless speeds, and draw graffiti on the wall. Michael's family and friends have warned him to stay away from these gangs as they can be a bad influence on him. To Michael and the people in his neighborhood, the biker gangs are an example of a(n) _____.
A) dissociative reference group
B) aspirational reference group
C) associative reference group
D) primary reference group
E) secondary reference group