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Author Question: Why do international marketers use advertising agencies?[br][br][b][color=#566D7E]Question ... (Read 125 times)

geoffrey

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on: Jun 29, 2018
Why do international marketers use advertising agencies?

Question 2

WIP is incomplete  it has not yet been transformed to a saleable finished good.
 a. True
  b. False
 Indicate whether the statement is true or false


al

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Reply #1 on: Jun 29, 2018
Answer to Question 1

Advertising agencies are key facilitators in communicating the firm's constituent groups. Many marketers are realigning their accounts worldwide in an attempt to streamline their promotional efforts and achieve a global approach, and many use agencies to help accomplish this goal.

Answer to Question 2

True


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