Robert has developed a favorable attitude toward a brand of stationery known as Impress because the brand is eco-friendly and promotes sustainability. He has since learned, through his own research, that Impress also engages in fair trade practices. Robert's attitude formation is an example of _____.
A) attitude formation based on emotions
B) central-route processing
C) the endowment effect
D) the sleeper effect
E) normative influence
Question 2
International transportation service is usually priced on the basis of:
a. volume of the service delivered.
b. reliability of the service.
c. cost and value of the service to the shipper.
d. benefits of the service delivered.