Author Question: One of the leading causes for failure of systems contracts is that purchasers get locked into price ... (Read 41 times)

awywial · **on:** Jun 29, 2018

One of the leading causes for failure of systems contracts is that purchasers get locked into price structures that do not adequately reflect changes that have occurred since the agreement was originally signed.
a. True
b. False
Indicate whether the statement is true or false

Question 2

A fundamental but long-term strategic channel management option that should be considered during the maturity stage of the product life cycle is:
a. An extra trade discount.
b. More advertising allowances.
c. Special package deal discounts.
d. A change in the channel structure.
e. A more liberal returns policy.