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Author Question: Joshua likes ice cream and routinely eats it for dessert after dinner. The schema for ice cream ... (Read 214 times)

chads108

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on: Jun 29, 2018
Joshua likes ice cream and routinely eats it for dessert after dinner. The schema for ice cream includes associations that reflect its consumption occasions. In the context of the associations in schemas, which of the following dimensions is depicted in this scenario?
 A) Uniqueness
  B) Favorability
  C) Perception
  D) Recognition
  E) Salience

Question 2

The ____ of service customers is largely determined by the behavior of the employees they contact.
 a. service consistency
  b. quality perception
  c. customer involvement
  d. service capacity


mk6555

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

B


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