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Author Question: An infomercial is advertising that takes the form of editorial content. Indicate whether the ... (Read 149 times)

hubes95

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on: Jun 29, 2018
An infomercial is advertising that takes the form of editorial content.
 
 
 Indicate whether the statement is true or false

Question 2

The main reason why firms favor global ___________________ _ is because it is cheaper to have the same product and the same integrated marketing communication strategy worldwide.
 Fill in the blank(s) with correct word


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ky860224

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Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

Standardization


hubes95

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

tkempin

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Reply 3 on: Yesterday
Excellent

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