Author Question: If learning occurs at a supplier during the performance of a purchase contract, and the buyer does ... (Read 59 times)

jon_i · **on:** Jun 29, 2018

If learning occurs at a supplier during the performance of a purchase contract, and the buyer does not take that into account, then the supplier will not reap the financial benefits that result from learning.
a. True
b. False
Indicate whether the statement is true or false

Question 2

When developing alternative channel structures, the number of levels the channel manager considers may be limited by all of the following except:
a. The industry's standard practices.
b. The size of the market.
c. The availability of intermediaries.
d. Short-term objectives.
e. The nature of the market.