Under traditional pricing approaches, product cost + profit = ...

[Brittanyd9008]

Under traditional pricing approaches, product cost + profit = selling price.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

The dynamic nature of channel management effectively mandates that to make distribution decisions, the channel manager:
 a. Develop a fire fighting mentality to handle the almost constant change.
  b. Utilize ad hoc committees to handle each unique situation as it arises.
  c. Recognize that a large number and variety of channel members precludes developing effective guidelines for decision-making.
  d. Formulate a marketing channel strategy.
  e. Be reactive to changing market conditions.

[todom5090]

Answer to Question 1

True

Answer to Question 2

D

[Brittanyd9008]

Thanks for the timely response, appreciate it

[kjohnson]

Gracias!