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Author Question: What are the five factors to consider when determining how many white papers or e-books to publish ... (Read 128 times)

Redwolflake15

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on: Jun 29, 2018
What are the five factors to consider when determining how many white papers or e-books to publish as part of a social media marketing campaign?

Question 2

Backward innovation is when a company produces a drastically simplified version of a product due to lack of purchasing power or usage conditions.
 
 Indicate whether the statement is true or false


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af

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Reply #1 on: Jun 29, 2018
Answer to Question 1

1.

A company's level of experience - The less experience a company has, the fewer papers it should write before evaluating the overall experience.

2.

The total number of market segments - The more market segments a company has, the more white papers may be needed to reach them.

3.

The number of problems to be solved - The more problems, the more white papers needed.

4.

Competition - If the competition is also publishing white papers, it can affect how many a company plans to publish.

5.

Budget - How much budget is available to support research and publishing white papers?

Answer to Question 2

T


Redwolflake15

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

cpetit11

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

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