Identify two ways that social media marketing differs from ...

[serike]

Identify two ways that social media marketing differs from traditional marketing.

Question 2

Companies develop new structures in stages as their product diversity develops and the share of foreign sales increases.
 
 Indicate whether the statement is true or false

[daiying98]

Answer to Question 1

1.

Control vs. Contribute: Traditional marketing attempts to control the message, while social media marketing is about engaging users and getting them to contribute to the conversation.

2.

Trust Building: Social media marketing is about developing trust with consumers and building relationships with them.

Answer to Question 2

T