Tescra Education is an educational publishing company that ...

[nenivikky]

Tescra Education is an educational publishing company that provides textbooks in the area of higher education. The company has been in business for almost 20 years now and has earned substantial profits during this period.
 
  Which of the following trends, if true, would drive the company to change its business strategy?
  A) a rise in the cost of electronic products such as iPads and e-book readers and subscription charges for educational apps
  B) an upward trend in students' preference for face-to-face interaction with instructors using traditional classroom learning techniques
  C) a need for learning environments where students feel safe to apply the knowledge they've acquired in the classroom to real-life situations
  D) a decrease in the number of people going back to school to upgrade their skills, due to an economic boom
  E) an increase in the number of laws and regulations related to intellectual property

Question 2

Organizational plans can be classified on the basis of their ________.
 
  A) usefulness
  B) frequency of use
  C) suitability
  D) attainability

[joanwhite]

Answer to Question 1

C
Explanation: C) If students feel the need for learning environments where they feel safe to apply the knowledge they've acquired in the classroom to real-life situations, then online learning methods would be best suited to meet this need. This would require the company to change its business strategy from providing textbooks to focusing on online learning. A rise in the cost of technological tools and a preference for face-to-face interaction with instructors using traditional classroom learning techniques would increase the requirement for textbooks and would not have an impact on the company's business strategy. A decrease in the number of people going back to school to upgrade their skills would imply that there are a fewer number of students and hence the company would not need to change its strategy. Intellectual property laws apply to both online and traditional publishing and would not drive a company to change its business strategy.

Answer to Question 2

Answer: B