Which of the following is an example of an exclusive license agreement?
A) Three licensees have worldwide rights to sell the product worldwide for three years, during which time no other companies can use the asset.
B) The licensee is currently the only company using the intangible property, but the licensor has rights to add other licensees.
C) One licensee gets rights for the north island of New Zealand, a second licensee gets rights for the south island of New Zealand, and the licensor agrees to add no new licensees to New Zealand for the next five years.
D) The licensee and licensor use the property in the same market.
Question 2
Which trade theory is best at explaining trade in differentiated goods?
What will be an ideal response?