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Author Question: Before developing a print media campaign, which of the following must the marketing department of ... (Read 74 times)

sheilaspns

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on: Jul 7, 2018
Before developing a print media campaign, which of the following must the marketing department of Quik-Vac determine about the company's target market?
 
  A) the number of homes with TVs
  B) the percentage of people owning radios
  C) the number of global ad agencies in the target market
  D) the literacy rate among the target population

Question 2

Which of the following questions would be more important for Quik Meal executives to evaluate when determining whether to centralize or decentralize the firm's structure?
 
  A) How much modification is needed for Quik Meal products in Japan and Brazil?
  B) How many athletes from each country participated in the Olympics?
  C) What sports drinks are available and popular in Asia?
  D) What is the possibility of Quik Meal establishing a subsidiary in India?


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dominiqueenicolee

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Reply #1 on: Jul 7, 2018
Answer to Question 1

D

Answer to Question 2

A


sheilaspns

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Reply 2 on: Jul 7, 2018
Great answer, keep it coming :)

juliaf

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Reply 3 on: Yesterday
Excellent

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