Answer to Question 1
For many companies, such as Royal Bank of Scotland, Takashimaya Department Store in Japan, Abercrombie and Fitch, and Hyatt Hotels, the website's goal is to facilitate and extend offline relationships. To achieve this goal, the site should build customer awareness of the brand and encourage stronger and broader offline connections.
For example, retail stores might offer online buying with in-store pickup, and restaurants provide directions and discount coupons. India's Taj Mahal Hotel website features special deals, event planning, virtual tours, reward programs, and food preference surveys, along with online reservations. Websites for colleges and universities typically create engaging tours for prospective students and portals for current students, faculty, alumni, and staff to facilitate their offline relationship with students. Along with many online self-service applications, the sites include college news, sports scores, access to digital libraries, and online learning support.
Answer to Question 2
D
Different ways to depict phylogenetic relationships
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Lab: Mass Relationships in Chemical Reaction
Describe the Conceptual Forecasting Framework in your own words.