Author Question: A manufacturer wants to keep track of all of its shipments to suppliers, retailers, and customers ... (Read 265 times)

burton19126

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A manufacturer wants to keep track of all of its shipments to suppliers, retailers, and customers until delivery. Which of the following is used for this purpose?
 
  A) radio-frequency identification
  B) roll-up technology
  C) augmented reality
  D) additive manufacturing

Question 2

How does the business process of sales and marketing function?
 
  What will be an ideal response?



Benayers

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Answer to Question 1

A

Answer to Question 2

Sales and marketing provide the means and incentives for customers to purchase a product or service. The primary objective of sales and marketing processes is to find prospects and transform them into customers by selling them something. When a pizza chain, for example, mails promotions to prospects, it is executing its operational promotion process. Evaluating promotional discounts is a managerial marketing process. Examples of strategic marketing processes are launching a new product or hiring a new marketing firm.



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