This topic contains a solution. Click here to go to the answer

Author Question: ________ includes any business activity conducted over a wireless telecommunications network or from ... (Read 84 times)

azncindy619

  • Hero Member
  • *****
  • Posts: 562
________ includes any business activity conducted over a wireless telecommunications network or from mobile devices.
 
  Fill in the blank(s) with correct word

Question 2

List four reasons why Web advertising is growing rapidly.
 
  What will be an ideal response?



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

leahchrapun

  • Sr. Member
  • ****
  • Posts: 332
Answer to Question 1

Mobile commerce

Answer to Question 2

Seven reasons are mentioned in the textbook and include cost, richness of format, personalization, timeliness, location-basis, linking, and digital branding. Referencing cost, online ads are sometimes cheaper than those in other media. In addition, ads can be updated at any time with minimal cost. In terms of format richness, Web ads effectively use the convergence of text, audio, graphics, and animation. In addition, games, entertainment, and promotions can be easily combined in online advertisements. When using personalization, Web ads can be interactive and targeted to specific interest groups or individuals, and the Web is a much more focused medium. In the area of timeliness, Internet ads can be fresh and up-to-the-minute. Web advertising can be location based; Internet ads can be sent to consumers whenever they are in a specific time and location. With linking, it is easy to link from an online ad to a storefront. In the area of digital branding, even the most price-conscious online shoppers are willing to pay premiums for brands they trust.




azncindy619

  • Member
  • Posts: 562
Reply 2 on: Jul 7, 2018
Gracias!


emsimon14

  • Member
  • Posts: 344
Reply 3 on: Yesterday
Great answer, keep it coming :)

 

Did you know?

Adult head lice are gray, about ? inch long, and often have a tiny dot on their backs. A female can lay between 50 and 150 eggs within the several weeks that she is alive. They feed on human blood.

Did you know?

Elderly adults are living longer, and causes of death are shifting. At the same time, autopsy rates are at or near their lowest in history.

Did you know?

When taking monoamine oxidase inhibitors, people should avoid a variety of foods, which include alcoholic beverages, bean curd, broad (fava) bean pods, cheese, fish, ginseng, protein extracts, meat, sauerkraut, shrimp paste, soups, and yeast.

Did you know?

For high blood pressure (hypertension), a new class of drug, called a vasopeptidase blocker (inhibitor), has been developed. It decreases blood pressure by simultaneously dilating the peripheral arteries and increasing the body's loss of salt.

Did you know?

Each year in the United States, there are approximately six million pregnancies. This means that at any one time, about 4% of women in the United States are pregnant.

For a complete list of videos, visit our video library