Answer to Question 1
An ideal response will:
1, Define the concept of newsworthiness as the factors needed to encourage the media to pay attention to a particular story, with a particular focus on those that will attract an audience.
2, Discuss those factors. These can include novelty, drama and human interest, a familiar narrative (e.g., conflict), or a dramatic visual.
3, Provide an example of a newsworthy item using those factors, such as stories about Lindsay Lohan.
Answer to Question 2
An ideal response will:
1, Discuss the fact that media ownership in the country is concentrated in just a small, limited number of corporations.
2, Discuss the implications of a media monopoly; for example, the possibility that the poor and those without political power cannot have their views aired.
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