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Author Question: The marketing challenge of making potential customers aware of the product's existence and its ... (Read 83 times)

tfester

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on: Jul 14, 2018
The marketing challenge of making potential customers aware of the product's existence and its features, benefits, and uses is prevalent in which of the product life-cycle stages?
 A) Introduction
  B) Maturity
  C) Extension
  D) Decline
  E) Growth

Question 2

UK's Jaguar Land Rover and China's Chery Automobile formed a partnership to produce Jaguar sedans, Land Rover SUVs, and co-branded vehicles in China. This is an example of:
 A) a joint venture.
  B) exporting.
  C) a licensing agreement.
  D) a monopoly.
  E) franchising.


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spencer.martell

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Reply #1 on: Jul 14, 2018
Answer to Question 1

A

Answer to Question 2

A


tfester

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Reply 2 on: Jul 14, 2018
Thanks for the timely response, appreciate it

tkempin

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Reply 3 on: Yesterday
Excellent

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