Brand equity refers to making all of a company's brands ...

[cdr_15]

Brand equity refers to making all of a company's brands approximately equal with respect to brand loyalty.
 
 Indicate whether the statement is true or false

Question 2

When managers attempt to spread authority widely in the lower levels of an organization, they are attempting to centralize authority.
 
 Indicate whether the statement is true or false

[Kimmy]

Answer to Question 1

False

Answer to Question 2

False