Author Question: A firm's marketing activities are affected by external and generally uncontrollable forces. ... (Read 66 times)

madam-professor · **on:** Jul 14, 2018

A firm's marketing activities are affected by external and generally uncontrollable forces.

Indicate whether the statement is true or false

Question 2

Although Frank is not in top management, he is charismatic and well liked by others in his organization. Other employees often look to Frank to see how he reacts to new policies implemented by top management, and they follow his lead. Frank has ____ leadership in his organization.
A) personal
B) formal
C) informational
D) unofficial
E) informal