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Author Question: Why do you think the marketing section is such an important part of the overall business plan for a ... (Read 47 times)

FButt

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on: Aug 10, 2018
Why do you think the marketing section is such an important part of the overall business plan for a new restaurant?
 
  What will be an ideal response?

Question 2

Wine labeled as Riesling is always sweet.
 
  a. true
 b. false


blfontai

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Reply #1 on: Aug 10, 2018
Answer to Question 1

The history of the restaurant industry is replete with examples of operations that did a good job of servicing its guests but did not have sufficient cash flow to sustain the business until a sufficient base of customers was established. For this reason, many food service professionals feel that marketing is an area that demands as much attention as does proper food preparation and service.

Answer to Question 2

B


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